TCF has designed and developed Fluendsetter, a webapp that allows advertisers to manage their partnerships with the influencers with whom they collaborate.
Our goal is to simplify the management of marketing campaigns on Instagram, Facebook and YouTube for advertisers. They frequently manage simultaneous contracts with several influencers, spread out over time, with third parties (agents, photographers, lawyers) involved in the collaboration.
Features
- Discovery function, which allows the brand to search for the most relevant influencers for a given campaign, according to audience, engagement, keywords, etc.
- CRM function, which makes it possible to manage the logistics aspect of the partnership: advanced negotiations, contract management, or invoicing.
- Reporting platform, which enables campaign performance management, visualization of past and future posts, and aggregation of statistics.
The details that make the difference.
A Discovery function that allows you to find the most suitable influencers for a campaign
A complete CRM tool to manage campaign logistics
The visualization of the results on the reporting platform, to measure the campaign’s success
After several months of tests and iterations, the platform is fully functional and used by brands and agencies for the management of their digital campaigns. Fluendsetter is a unique tool designed to meet the growing need to simplify the management of digital campaigns.
